Portfolio of Work
A curated selection from an eclectic career
Below are a few examples of the different kinds of copywriting I have done; I'm hoping to add more! So far, I have experience in website copy, e-books, sales copy, and advertorials, to name a few. I also have content marketing and content writing experience. And a copywriter like me is always hoping to add more notches to her belt!
IT Cybersecurity Landing Page
This is a landing page for an IT security firm who wanted something a little different for their B2B audience: a landing page with a strong storytelling element. I reveled in telling the story of Ben, the hapless paralegal, and the IT security company who saved the day.
JournalOwl Blog Posts
After being given post headlines and instructions to be creative, here's what I came up with: SEO-friendly copy in the mental health space with a focus on journaling. Find out how you can harness the power of written introspection!
The Dumpster Fire Podcast
The Dumpster Fire Project is a podcast created and co-hosted by Erik and Murray, two budding entrepreneurs who want to figure out how to build businesses and while keeping themselves and each other accountable. They invited me on to discuss copywriting generally, their websites in particular, and the foibles of business-building. In the episode, I share my #1 favorite resource for aspiring copywriters, and tips for business owners who want to tell compelling (and well-selling) stories about themselves.
50 Things To Know About Being a Philosophy Major
A year's end project giving the basic information prospective philosophy students should know. Coming from my experience as a philosophy major and a PhD dropout-- an insider's look into a major that many people consider to be silly, mostly because it is.
SplashFoam Sales Page
This is the sales page for Splash, the incredible foaming toilet cleaner! Foam, brush, and flush, because we love a rhyme while we clean our porcelain thrones!
In early March 2020, the ripples from COVID-19 in China were just beginning to turn into international waves. Back then, most people didn't have any context for how a thing that seemed so small could prompt a tsunami. I wrote this e-book at that time, based on research from the CDC, WHO, and reputable news sources. It is an interesting document from the time before COVID-19 permanently changed life as we knew it.
3/11/20-- a more innocent time!
Tiny Dynamo Earbuds
This is an advertorial-- a story-based sales technique that is as old as advertising, newly translated into blog form. This particular advertorial tells the story of a very loud grandma, and the earbuds that saved her family. Product name changed to protect the innocent.
Curiosity whetted? Please reach out to ask about my fiction project(s), editing experience, academic experience, and more. Marketing copywriting is only one facet of my adroit and adept writing career!
My Copywriting Portfolio
My career as a copywriter is dynamic and gives me daily learning opportunities. I love to research and write and tweak until the marketing message is perfect. Copywriting is a homecoming for someone like me-- consummately curious, and hungry to share.
"What had once been dedicated to the soul was now dedicated to the sale"